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The Ultimate Sales Letter Attract New Customers Boost Your Sales Free Books FREE BOOK The Ultimate Sales Letter Attract New Customers Boost Your Sales PDF Book is the book you. Cashvertising Summary by Drew Eric Whitman presents secrets of customer psychology that will help you sell anything to anyone. Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of. Arabic Kutub - Free Download - PDF Books - Arabic E-Books. موقع تحميل كتب PDF يضم آلاف من الكتب الإلكترونية العربية والأجنبية والروايات والقصص والكتب الإسلامية وكتب التنمية البشرية وكتب الفلسفة والمنطق والطب.

  • Author : Drew Eric Whitman
  • Release Date : 15 November 2008
  • Publisher : Red Wheel/Weiser
  • Genre : Business & Economics
  • Pages : 208 pages
  • ISBN 13 : 9781601638878

Download or read book entitled Ca$hvertising written by Drew Eric Whitman and published by Red Wheel/Weiser online. This book was released on 15 November 2008 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail. FACT! Captions under photos get 200 percent greater readership than non-headline copy. FACT! Ads with sale prices draw 20 percent more attention. FACT! Half-page ads pull about 70 percent of full-page ads; quarter-page ads pull about 50 percent of full-page ads. FACT! Four-color ads are up to 45 percent more effective than black and white. New York’s biggest ad agencies use dozens of these little-known secrets every day to influence people to buy. And now—thanks to Cashvertising—you can, too. And it won’t matter one bit whether you’re a corporate giant or a mom-and-pop pizza shop. These techniques are based on human psychology. They work no matter where you’re located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don’t cost a penny to use. Like a wild roller-coaster ride through the streets of Madison Avenue, Cashvertising teaches you the tips, tricks, and strategies that New York’s top gun copywriters and designers use to persuade people to buy like crazy. No matter what you sell—or how you sell it, this practical, fast-paced book will teach you: How to create powerful ads, brochures, sales letters, Websites, and more How to make people believe what you say “Sneaky” ways to persuade people to respond Effective tricks for writing “magnetic” headlines What mistakes to avoid...at all costs! What you should always/never do in your ads Expert formulas, guidance, tips and strategies

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Ca hvertising

Author: Drew Eric Whitman
Publsiher: Red Wheel/Weiser
Total Pages: 208
Release: 2008-11-15
ISBN 10: 1601638876
ISBN 13: 9781601638878
Language: EN, FR, DE, ES & NL

Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail. FACT! Captions under photos get 200 percent greater readership than non-headline copy. FACT! Ads with sale prices draw 20 percent more attention. FACT! Half-page ads pull about 70 percent of full-page ads; quarter-page ads pull about 50 percent of full-page ads. FACT! Four-color ads are up to 45 percent more effective than black and white. New York’s biggest ad agencies use dozens of these little-known secrets every day to influence people to buy. And now—thanks to Cashvertising—you can, too. And it won’t matter one bit whether you’re a corporate giant or a mom-and-pop pizza shop. These techniques are based on human psychology. They work no matter where you’re located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don’t cost a penny to use. Like a wild roller-coaster ride through the streets of Madison Avenue, Cashvertising teaches you the tips, tricks, and strategies that New York’s top gun copywriters and designers use to persuade people to buy like crazy. No matter what you sell—or how you sell it, this practical, fast-paced book will teach you: How to create powerful ads, brochures, sales letters, Websites, and more How to make people believe what you say “Sneaky” ways to persuade people to respond Effective tricks for writing “magnetic” headlines What mistakes to avoid...at all costs! What you should always/never do in your ads Expert formulas, guidance, tips and strategies

BrainScripts for Sales Success 21 Hidden Principles of Consumer Psychology for Winning New Customers

Author: Drew Eric Whitman
Publsiher: McGraw Hill Professional
Total Pages: 224
Release: 2014-10-03
ISBN 10: 0071834079
ISBN 13: 9780071834070
Language: EN, FR, DE, ES & NL
BrainScripts for Sales Success 21 Hidden Principles of Consumer Psychology for Winning New Customers Book Review:

The newest, most successful strategies for landing the sale—based on the latest discoveries in neuroscience and consumer psychology BrainScripts for Sales Success explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses that are subtle but extremely effective. You'll learn how to use the powerful emotion of fear to convince stubborn prospects, make prospective customers successfully demonstrate the product inside their heads before they spend a penny to buy it, use speaking patterns that build desire for the product or service, and much more. 'A masterpiece! This is one of those rare books that I wish wouldn't get published. This gem will become the new sales bible.' Dr. Joe Vitale, author of Hypnotic Writing and There's A Customer Born Every Minute “Read it and sell more—it’s just that simple.” Roger Dawson, author of Secrets of Power Negotiating “Puts you light years ahead of your competition. Read it... before your competition does.” Dr. Tony Alessandra, author The Platinum Rule for Sales Mastery “Gives you an almost unfair advantage—yet it’s all perfectly legal!” Richard Bayan, author of Words That Sell “Take all of the text books ever written about persuasion, influence, marketing, and salesmanship. Strip away the nonsense. What do you get? BrainScripts. It's a mistake not to read this book.” Mark Joyner, founder and CEO of Simpleology “Can you imagine the power in your sales presentation when you understand your prospects better than they know themselves?” Patricia Fripp, CSP, CPAE, Sales Presentation Skills Expert “It's like looking into a crystal ball of human behavior.” Thomas A. Freese, author of Secrets of Question Based Selling “The material in BrainScripts is so powerful it should require a license for use.” Art Sobczak, author of Smart Calling—Eliminate the Fear, Failure, and Rejection from Cold Calling “BrainScripts shows in detail how beliefs become established, how they affect behavior and, most importantly, how business owners can ethically tap into them to help their companies grow and prosper.” Robert Dilts, Founder NLP University “BrainScripts gives you actual scripts to help get your sales message across without setting off your prospects’ ‘What’s the catch?’ alarm.” Tom 'Big Al' Schreiter, author of How To Get Instant Trust, Belief, Influence, and Rapport! “BrainScripts is the definitive advantage in sales strategy. Read it and win... or pray your competitors do not.” MJ DeMarco, author of The Millionaire Fastlane “BrainScripts takes sales psychology to a new level. Drew’s practical and easy-to-use tips will also take you to the next level.” Kerry Johnson, MBA, Ph.D.; America's Sales Psychologist “BrainScripts brings you face-to-face with the prospect's intimate evaluation procedures so you can turn them into sales motivations and close the deal!” René Gnam, author of René Gnam’s Direct Mail Workshop “Drew Eric Whitman has swung open the vault to generating buyers en mass. BrainScripts just might be the best investment of your business life and selling career.” Spike Humer, author of The 10 Day Turnaround

Scientific Advertising

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Author: Claude C. Hopkins
Publsiher: Cosimo, Inc.
Total Pages: 92
Release: 2007-12-01
ISBN 10: 160520045X
ISBN 13: 9781605200453
Language: EN, FR, DE, ES & NL

American advertising pioneer CLAUDE C. HOPKINS (1866-1932) is still renowned today for developing such marketing innovations as coded coupons that could be used to track the success of varying offers. His methods are still prized for their efficacy today. In this groundbreaking 1923 work, written after he retired as president and chairman of one of the world's biggest ad agencies, Hopkins shares the secrets of successful marketing that are just as relevant today as they were almost a century ago. Learn: . how advertising laws are established . the importance of just salesmanship . why businesses must offer service . mail order advertising: what it teaches . what makes headlines effective . understanding customer psychology . how to use art in advertising . how to use samples . the best way to test campaigns . the impact of negative advertising . and much more.

Obvious Adams

Author: Robert R. Updegraff
Publsiher: Fq Classics
Total Pages: 53
Release: 2007-01-22
ISBN 10: 9781599869247
ISBN 13: 1599869241
Language: EN, FR, DE, ES & NL

Obvious Adams: The Story of a Successful Business Man, originally published in the Saturday Evening Post in 1916, is a classic story of a business man in the field of advertising and his journey to business success. It is a story which has lead individuals with business ideas to garner great success in the world of business and in their professions. This Robert Updegraff classic is often used in business schools and by individuals studying entrepreneurship, advertising, and business.

How To Write A Good Advertisement A Short Course In Copywriting

Author: Victor O. Schwab
Publsiher: Pickle Partners Publishing
Total Pages: 196
Release: 2016-01-18
ISBN 10: 178625798X
ISBN 13: 9781786257987
Language: EN, FR, DE, ES & NL
How To Write A Good Advertisement A Short Course In Copywriting Book Review:

GET 44 YEARS OF ADVERTISING WRITING EXPERIENCE IN THE TIME IT TAKES TO READ THIS BOOK! You can learn to write compelling advertisements that will make people notice them, read them, and act upon them. In fact, you can learn to write such powerful advertisements that people actually go out and demand the product advertised and no other. How can you do this? By using the same elements that have made top copywriters like Victor O. Schwab excel at their craft. How to Write a Good Advertisement is a short course in writing powerful, hard-hitting copy that can help you make your products and services irresistible to potential customers. This remarkable book has turned many novice mail order entrepreneurs into expert copywriters and many experienced copywriters into masters of their trade. Whether you are new to the craft or have been writing copy for years, your knowledge and practice of advertising fundamentals will determine the extent of your success. How to Write a Good Advertisement presents these fundamentals from the perspective of a 44-year veteran in the copywriting business. Following these proven techniques and tips, anyone can write professional advertisements that create a memorable image, pull in mailboxes full of orders, or attract new customers to their service. LEARN HOW TO: Grab reader attention immediately Write compelling copy that holds attention Write a call to action that’s difficult to refuse Design winning layouts Increase the number of orders Convert more inquiries to orders GET ANSWERS TO IMPORTANT TECHNICAL QUESTIONS: Effective advertisement length...use of color...smart media placement...and much more.

Leave the Grind Behind

Author: Justin Gesso
Publsiher: Createspace Independent Publishing Platform
Total Pages: 376
Release: 2016-08-02
ISBN 10: 9781536868692
ISBN 13: 1536868698
Language: EN, FR, DE, ES & NL

NOW A #1 INTERNATIONAL BESTSELLER 'Move over Tim Ferriss, there's a refreshed approach to unshackling yourself from the grueling busy-work of the grind.' - Matthew Hart - Author and CTO Arise Virtual Solutions LEAVE THE GRIND BEHIND is for anyone who has built a good career, is probably comfortable, yet has an itch-a realization-that there is more to life. This book is dedicated to all those ready to forge their own path, get more out of life, and burn their imprint on the world. You want more money, more freedom, and to build your own legacy. Perhaps you want to carve a future by leveraging your talents to freelance, consult, or become an entrepreneur. LEAVE THE GRIND BEHIND is packed with actions, habits, and tools that will enable your success and explode your results. It will help you build the legacy you envisioned yourself leaving. You will develop a plan for leaving the grind behind, execute on that plan, and do so with minimal risk. Time is your most valuable asset. Spending the majority of your waking time working for someone else's dream won't let you achieve the life you want. You'll end up as just another cog in the daily grind, working for an upper-middle class salary with no real end in sight. Your own dreams are fading... but you're not ready to go down without a fight. If this sounds like you, you're ready for more in life than just a job. You're ready to venture into a realm that will be more rewarding, more exciting, and more personal. You're ready for something that will make you a fortune. LEAVE THE GRIND BEHIND is for you if you want to... Quit your day job and follow your passions to become a consultant, a freelancer, or an entrepreneur. Be a rock star at the job you already have, opening your career wide. Identify your personal and professional goals, then design your life around them. Reduce the risk of doing something big. Create new revenue streams while working your current job... or not. Purchase investment properties. Complete that passion project on the side. Write a book. Provide for yourself and your family without compromise. Live a superior life directed by you rather than someone else. Enjoy freedom and the best things life has to offer. Leave a legacy. LEAVE THE GRIND BEHIND will inspire you to leave the daily grind and start a life in which you drive the results. A life in which you: Earn money via multiple channels. Are in control of your time. Do things you enjoy. Leave a legacy that makes you proud. It can be a daunting proposition to completely kick your job and spend as much time as you want on projects that excite you. If you're not quite ready to go all in, this book will give you plenty of guidance and inspiration to get you started. To start an excellent, scalable business, you're probably looking at a couple of years of tremendously hard work with little return and no guarantee. If you already have a solid job, a mortgage, and a family to support, you know that immediately jumping into the deep end is just too risky. But, that doesn't need to stop you. There is no shortage of self-help, personal development, and get-rich books on the market. And that's great. Life is a journey, and we all need fresh sources of inspiration and ideas to keep ourselves motivated and challenged. This book provides that for you. But it can do something more. Many books come from authors who've had one particularly large success. Leave the Grind Behind provides a more generally accessible path. You won't necessarily learn how to be a one time success, but rather to consistently find one success after the next. You'll get the tools to achieve repeated excellence.

Dotcom Secrets

Author: Russell Brunson
Publsiher: Hay House, Inc
Total Pages: 257
Release: 2020-04-07
ISBN 10: 140196060X
ISBN 13: 9781401960605
Language: EN, FR, DE, ES & NL

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. DotCom Secrets is not just another 'how-to' book on internet marketing. This book is not about getting more traffic to your website--yet the secrets you'll learn will help you to get exponentially more traffic than ever before. This book is not about increasing your conversions--yet these secrets will increase your conversions more than any headline tweak or split test you could ever hope to make. Low traffic or low conversion rates are symptoms of a much greater problem that's a little harder to see (that's the bad news), but a lot easier to &fix (that's the good news). What most businesses really have is a 'funnel' problem. Your funnel is the online process that you take your potential customers through to turn them into actual customers. Everyone has a funnel (even if they don't realize it), and yours is either bringing more customers to you, or repelling them. In this updated edition, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, reveals his greatest secrets to generating leads and selling products and services after running tens of thousands of his own split tests. Stop repelling potential customers. Implement these processes, funnels, frameworks, and scripts now so you can fix your funnel, turn it into the most profitable member of your team, and grow your company online.

Your Journey to Becoming Unskippable in your business life career

Author: Jim F. Kukral
Publsiher: Jim F. Kukral
Total Pages: 300
Release: 2019-06-19
ISBN 10: 1071113003
ISBN 13: 9781071113004
Language: EN, FR, DE, ES & NL
Your Journey to Becoming Unskippable in your business life career Book Review:

Struggling to reach the people who matter? Discover a new mentality to help you stand out from the crowd. Having trouble making an impact in today’s distracted world? Are your online efforts falling on deaf ears? Have tried-and-true marketing tactics led to nothing but disappointment? Keynote speaker and thought leader Jim F. Kukral is a recognized business branding expert whose work has appeared in the New York Times and the Wall Street Journal. With his finger on the pulse of the modern marketplace, he’ll show you how to use today’s connection-driven mindset to make the most of your life and work. Your Journey to Becoming Unskippable demystifies a world where customers think and act differently. Using case studies and anecdotes, Kukral shares how to stop consumers from scrolling past your content and get them to start paying attention. Written in a conversational style, this book helps instill followers with true belief in your business, giving you a powerful edge over your competition now and well into the future. In Your Journey to Becoming Unskippable, you’ll discover: Intuitive stories that show you the practical application of groundbreaking concepts How to let go of old ideas to avoid mistakes and plan for the changing times New ways of thinking that rise above old-fashioned marketing and earn lifetime customers Tactics to showcase common-held beliefs to help you attract the right attention Methods to employ the “unskippable” concept right away for immediate results, and much, much more! Your Journey to Becoming Unskippable is your essential guide to changing the way you achieve true success. If you like practical ideas, no-nonsense approaches, and honest advice from a renowned expert, then you’ll love Jim F. Kukral’s fresh take on today’s transformed business world. Buy Your Journey to Becoming Unskippable to break the mold today!

This Book Will Teach You How to Write Better

Author: Anonim
Publsiher: Unknown
Total Pages: 135
Release: 2013-08-26
ISBN 10: 9780989895309
ISBN 13: 0989895300
Language: EN, FR, DE, ES & NL
This Book Will Teach You How to Write Better Book Review:

Learn how to get what you want. Learn how to increase your conversion rates. Learn how to make it easier to write anything (using formulas and mind-hacks). The information inside has turned keystrokes from my fingers, into millions of dollars in sales. Some of the concepts inside have been able to turn a poor man, into a rich man, by simply re-arranging some words on a page.

Words that Sell

Author: Richard Bayan
Publsiher: McGraw-Hill Companies
Total Pages: 127
Release: 1987
ISBN 10: 9780809247998
ISBN 13: 0809247992
Language: EN, FR, DE, ES & NL

'A thesaurus that works as hard as you do . . . you'll wonder how you ever managed without it.' -- Advertising Age Listing more than 2,500 high-powered words, phrases, and slogans, Words That Sell is the ultimate reference for anyone who needs instant access to the key words that make the difference in selling. Arranged by category for handy reference, it covers everything from 'snappy transitions' to 'knocking the competition,' from 'grabbers' to 'clinchers.' There are 62 ways to say 'exciting' alone; 57 variations on 'reliable'! Whether you are selling ideas or widgets, Words That Sell guarantees the expert sales professional an expanded, rejuvenated repertoire and the novice a feeling of confidence. Features: Cross-referencing of word categories to stimulate creative thinking Advice on targeting words to your specific market Tips on word usage A thorough index A concise copywriting primer A special section on selling yourself The first real improvement to the thesaurus since Roget, Words That Sell is an indispensable guide to helping you find great words fast.

The Robert Collier Letter Book

Author: Robert Collier
Publsiher: Unknown
Total Pages: 406
Release: 2021-03-04
ISBN 10: 9781774642191
ISBN 13: 1774642190
Language: EN, FR, DE, ES & NL

Robert Collier was decades ahead of his time in writing down ways for man to improve his lot in life. He wrote 'Secret of the Ages' during an active and successful life developed upon basic ideas which opened up new vistas of living for countless multitudes of people. Brought up to be a priest, he worked as a mining engineer, an advertising executive and a prolific writer and publisher. The Robert Collier Letter Book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier sales letters were successful because he wrote to his readers' needs. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients' pockets.

Ready Fire Aim

Author: Michael Masterson
Publsiher: John Wiley & Sons
Total Pages: 400
Release: 2008-01-07
ISBN 10: 0470258756
ISBN 13: 9780470258750
Language: EN, FR, DE, ES & NL

Whether you’re thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, self-made multimillionaire and bestselling author Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, Masterson teaches you the different skills needed in order to excel in this dynamic environment.

Overachievement

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Author: John Eliot, PhD
Publsiher: Diversion Books
Total Pages: 276
Release: 2015-12-01
ISBN 10: 1626819467
ISBN 13: 9781626819467
Language: EN, FR, DE, ES & NL
Cashvertising pdf free download windows 7

Were you ever advised to 'just relax' before making a big speech? Don’t. From Texas A&M professor and celebrity advisor, Dr. John Eliot, this insightful guide takes a sledgehammer to what most of us think we know about doing our best. Eliot explains how mainstream psychology moves us in the wrong direction when it comes to stress management and performance enhancement; techniques like visualization and goal setting, based on pseudoscience rather than empirical evidence, often get in our way rather than propel us forward. Drawing on field-tested experiments and extensive research in neuropsychology, Eliot shares why these “common sense” strategies tend to come up short for the majority of people—and how, instead, great accomplishments are more likely to result from 'Putting All Your Eggs in One Basket', 'Thinking Like a Squirrel', and 'Embracing Butterflies As a Good Thing'. These counterintuitive practices not only trigger your full natural talent, but also teach you how to thrive under pressure, not dread it. OVERACHIEVEMENT incorporates Eliot’s work with Fortune 500 companies, Olympic athletes, renowned surgeons, military pilots, and Grammy-winning musicians, providing you with a powerful combination of inspiring stories and life-changing tools, offering the skills needed to overcome stress and rise above your peers in the boardroom, on the playing field, or in the normal day-to-day of life.

CaShvertising

The Official Get Rich Guide to Information Marketing on the Internet

Author: Bob Regnerus,Robert Skrob
Publsiher: Entrepreneur Press
Total Pages: 304
Release: 2008-08-05
ISBN 10: 9781599182544
ISBN 13: 1599182548
Language: EN, FR, DE, ES & NL
CaShvertising PDF Free Download

CaShvertising PDF Free Download Windows 10

The Official Get Rich Guide to Information Marketing on the Internet Book Review:

The Inside Scoop to Selling Information on the Internet You won't learn the key to a four-minute workweek or how to get money to pour out of your computer's printer. And, you won't find over-promises, untested ideas, idle boasting, weird and impossible examples, or hype. This book is the real deal-practical, doable steps, real-life examples and proven strategies to help you harness the powers of the internet and make your information marketing business explode! Master the five steps to internet information marketing success: Salutation, Presentation, Consummation, Perseverance and Enticement Use the Power of ONE-a proven trick that gets visitors to stay and interact with your site Learn proven ways to capture more than 80 % of visitors' names and e-mail addresses Use three profit-proven models that inspire sales Learn the seven laws for effective order forms Discover how to drive customers instead of traffic Also, get the inside scoop from today's most successful, online information marketers! Take your information marketing business to the next level-reach millions and make BIG money on the internet.

The Surprising Secrets of Highly Happy Marriages

Author: Shaunti Feldhahn
Publsiher: Multnomah Pub
Total Pages: 244
Release: 2013
ISBN 10: 1601421214
ISBN 13: 9781601421210
Language: EN, FR, DE, ES & NL
The Surprising Secrets of Highly Happy Marriages Book Review:

Feldhahn has identified twelve powerful habits that the happiest marriages have in common. These little, unexpected, often overlooked actions can make a huge difference in your relationship!

Expert Secrets

Author: Russell Brunson
Publsiher: Hay House, Inc
Total Pages: 352
Release: 2020-05-12
ISBN 10: 1401960472
ISBN 13: 9781401960476
Language: EN, FR, DE, ES & NL

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. Your business is a calling. You've been called to serve a group of people with the products, services, and offers that you've created. People come into your funnels looking for a solution to their problems. By positioning yourself as an expert and learning how to tell your story in a way that gets people to move, you are able to guide people through your value ladder, giving them the results they are looking for. This is how you change the lives of your customers, and this is how you grow your company. Most people who put their products up for sale don't understand that their expertise is the key to actually selling the product. Your story, why you created this offer, and why you started your movement are what initially get people to convert and then continue to stay with you over time. Your message has the ability to change someone's life. The impact that the right message can have on someone at the right time in their life is immeasurable. Your message could help to save marriages, repair families, change someone's health, grow a company, or more . . . But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will help you find your voice and give you the confidence to become a leader . . . Expert Secrets will show you how to build a movement of people whose lives you can change . . . Expert Secrets will teach you how to make this calling a career.

Expert Secrets

Author: Russell Brunson
Publsiher: Morgan James Publishing
Total Pages: 135
Release: 2017-06-02
ISBN 10: 1683504593
ISBN 13: 9781683504597
Language: EN, FR, DE, ES & NL

Your message has the ability to change someone’s life. The impact that the right message can have on someone at the right time in their life is immeasurable. It could help to save marriages, repair families, change someone’s health, grow a company or more... But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will put your message into the hands of people who need it.

1001 Brilliant Ways to Checkmate

Author: Fred Reinfeld
Publsiher: SCB Distributors
Total Pages: 224
Release: 2014-06-03
ISBN 10: 1936490838
ISBN 13: 9781936490837
Language: EN, FR, DE, ES & NL

A 21st-Century Edition of a Great Checkmate Collection! Ask most chessplayers from the “baby boomer” generation how they acquired and sharpened their tactical skills, and chances are a Fred Reinfeld tactics collection will be part of their answer. And now, for the first time, 1001 Brilliant Ways to Checkmate is available in modern algebraic notation. This may be the all-time great checkmate collection, with forced checkmate positions culled mainly from actual play. And Reinfeld's selection is simply marvelous, touching on all the important tactical themes. In short, this is an outstanding book to hone your tactical abilities. It will help you recognize mating patterns, develop visualization skills, enhance imagination, and improve tactical sharpness. And now, with a modern 21st-century edition of this great checkmate collection finally available, there is no excuse for not only improving your tactical skills, but also enjoying yourself along the way.

Sell Like Crazy

Author: Sabri Suby
Publsiher: Unknown
Total Pages: 135
Release: 2019-01-30
ISBN 10: 9780648459903
ISBN 13: 064845990X
Language: EN, FR, DE, ES & NL

In this groundbreaking book, Sabri Suby, the founder of Australia's #1 fastest growing digital marketing agency, reveals his exclusive step-by-step formula for growing the sales of any business, in any market or niche! The 8 phase 'secret selling system' detailed in this book has been deployed in over 167 industries and is responsible for generating over $400 million dollars in sales. This isn't like any business or marketing book you've ever read. There's no fluff or filler - just battle-hardened tactics that are working right now to rapidly grow sales. Use these timeless principles to rapidly and dramatically grow the sales for your business and crush your competition into a fine powder.

Triggers

Author: Joseph Sugarman
Publsiher: Delstar Pub
Total Pages: 236
Release: 1999
ISBN 10: 9781891686030
ISBN 13: 1891686038
Language: EN, FR, DE, ES & NL

Joseph Sugarman, recognized as one of the nation's top copywriters, marketers & catalog pioneers, has sold millions of dollars of products through the power of his pen. In TRIGGERS, Sugarman applies principles of direct marketing to the field of personal selling through 25 powerful techniques he calls 'psychological triggers.' These techniques effectively influence, persuade & motivate a prospect to make a positive buying decision. By learning just a few of these triggers any sales or marketing person can make a dramatic difference in their selling success. Whether it be selling in person or creating advertising that sells, knowledge of these psychological triggers is essential in a global competitive environment. Many of the triggers may surprise you because they are not obvious & yet are highly effective. Others are obvious but are applied in unique & different ways. Simply understanding these principles can trigger positive responses to any sales message, regardless of form. This invaluable book offers subtle but powerful tips for any salesperson, advertising executive or marketer.